Russian technique is NOW available in Virginia at EyeDeux

Almost two years ago the latest technique with eyelash extensions started in Russia. The Owner of EyeDeux has traveled to learn this new technique and has brought it to VA! What is is called? VOLUME LASHES!

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What are Volume Lashes?
2D-6D lashes or Volume lashes are thicker, fuller lashes compared to the classic semi-permanent extensions. This technique was started in Russia and has taken the Lash World by storm….EyeDeux is the FIRST in the Hampton Roads are of Virginia to offer this technique.

How does Volume eyelash extensions differ from the Classic eyelash extensions?
Classic eyelash extensions are attached to your natural lashes at a ratio of 1:1. The Volume technique allows 2-6 eyelash extensions to be attached to 1 natural lash.

Is this safe/healthy for my natural lashes?
YES! The eyelash extensions used for the Volume technique are much thinner in diameter therefore very little weight is added to your lashes including the adhesive.

How do I know I can get Volume lashes?
Consult your trained technician! Most people are able to get at least the 2D volume effect while some are able to get 6D. This is based upon the health of your natural lashes, their diameter and length.

Can I get more length with this new Volume technique?
NO! The focus is on VOLUME. If the extensions are too long, more weight is added to your natural lash and most likely to shed prematurely.

Does this process cost more?……
For more info visit our web site HERE!

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Happy Holidays & Happy New Year!

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Seeing YOU in Advertisements

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Out of curiosity, have you searched “eyelash extensions ” and viewed some of the pictures? While composing a photo shoot for the EyeDeux studios in Hampton Roads VA, I’ve noticed majority of the faces……are the same color! Where’s the diversity?!

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While some lash stylists feel its ok to use corporate photos for their marketing, I question what these pictures are saying to your future clients.

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I am quite disappointed when people ask, “what is your clientele like”? This tells me that they have seen very few pictures from major brands showing that women of all shapes, sizes AND ethnicities are able to get eyelash extensions.

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At Eye Deux, we have made it a point to showcase not only the qualities mentioned above, but also different eye shapes and the eyelashes in their natural state. The before pictures are important especially to those who have weak, damaged, extremely curly, thin, downward pointing, short……..lashes. The after pictures show a realistic result in a complete set of extensions. Through our web site and social media, future patrons will be able to see that Yes, they too can wear eyelash extensions!

Welcome to the EyeDeux Team!

Eye Deux is excited to announce the newest addition to our family- Latifah DeNully.

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Latifah, an experienced freelance makeup artist and owner of Simply Beautiful, is now available for our lash clientele. As a Certified XtremeLashes stylistt, Latifah is ready to enhance the natural beauty of Hampton Roads women.

Here is a little background information about Latifah. A Virginia Beach resident, she graduated from Tidewater Community College in 2010 and is currently a senior at Norfolk State University majoring in Psychology with licensure in Special Education/k-12.

We are excited about the new talent that has entered Eye Deux and hope that you welcome Latifah as well! You may schedule eyelash enhancement and makeup application appointments with Latifah at the Virginia Beach Studio.

More Reasons to Wear Eyelash Extensions

Sharing this story and set of pictures for several reasons…..

We must not assume the reason/s a person decides to get eyelash enhancements. Besides the obvious reason of wanting to look good, some choose eyelash enhancements to correct or disguise an issue. For example, alopecia, hyper thyroid, overly curly lashes, changing the eye shape, recovering from chemo therapy…..

This lady was referred to our Studio by her stylist in Florida. She was not wearing the same brand yet was told to use the XtremeLashes Directory! EyeDeux and many other studios are thankful for a directory for traveling Lash Addicts to know they have a Certified stylist in the area to help them. I encourage fellow stylist to “get to know each other” near and far so in the event a client needs to travel, they have a second home to go to.

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During consultation I noticed one eye had less lashes than the other, my initial assumption was from sleeping. (I favor my left side during nap time so I tend to lose extensions faster on the left). Well this was not the case for her. Regardless of the reason, which for her privacy I will not share, these eyelash extensions are a major benefit to her. She can continue her very active lifestyle of outdoor activities without worrying about mascara.

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Another reason I am sharing these pictures are to show that not everyone can get 100+ extensions per eye! This is important for future eyelash enhancement clients to see. There are so many brands advertising their extensions by using the most full set of natural lashes they can find. (Go ahead an do a search for XtremeLashs, NovaLash, LavishLash, Ardell, JB Cosmetics, etc) How many times have you, the stylist, or you the customer heard or want “that look”. We must realize that everyone’s eyes and lashes are NOT the same. In first picture above, the young lady is not able to get the full set of extensions to look like the Kardashians using the semi-permanent extensions. She may be able to get the look using another type of enhancement but these extensions are best for her natural lashes LONG TERM!

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The Great Gatsby Eyelashes

False eyelashes have made its way to national news again.

This made me pay even more attention to women on tv/film and their eyelashes….

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In The Great Gatsby, the leading women are all wearing CLUSTERS or STRIP false eyelashes. There is a major difference from what Ms Chenowiths had on. The clusters were applied to ENHANCE their eyes, not to overshadow them. Makeup Artist Maurizio Silvi applied her lashes each day. (Which means she was able to remove them daily)

I also noticed cluster lashes in the movie Oblivion…great job to that makeup artist/lash stylist.

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They attached a few clusters(or what some may call individual lashes) between her natural lashes.

Ladies false lashes may not be for everyone yet they can definitely be seen everywhere!

Questions About Kristen Chenoweth’s Eyelashes

As a certified lash stylist and LashLover I was quite disturbed to hear/see the news about Kristen Chenowiths’ eyelashes. My thoughts….

Who applied them? And are they CERTIFIED and/or TRAINED to apply false eyelashes to the public?

Did Kristen advise the lash technician of any allergies BEFORE getting these false lashes applied?

What type of false eyelashes were applied? (From pictures I am guessing the clusters, which would explain why they look so thick and heavy)

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Ladies, BEFORE you allow someone to work around your eyes, please research more about the technician, their work (proof is in the pictures!) and training. You only get one set of eyes…..

At the Eye Deux Studios, we do apply the cluster, or individual lashes. Here is the difference:

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The lashes are attached to the lashes, not to the skin. The lashes are not weighing down the eyelids or interfering with vision.

For more information or to schedule an appointment, check out Eye Deux!

Happy 5th Anniversary Eye Deux

It gives me great joy to announce that The month of April marks the Fifth Year Anniversary of Eye Deux, Inc.

Eye Deux, previously named Lashes by Toya, LLC was established in April 2008. Applying eyelash enhancements (strip lashes and clusters) as additional income in the back of a JC Penny’s salon quickly turned into a business. Constant growth in clientele and service offerings created the need for more space (and privacy), which required us to move to a new location in Virginia Beach. Currently Eye Deux has a private studio located at 429 S. Witchduck Rd, Virginia Beach,VA 23462 and a sister-studio in the Oyster Point area of Newport News.

Thank you to all of the beautiful women and men who have come through our doors, you’ve contributed to EyeDeux’s success. We have shared laughter and tears, births and homegoings, great naps(those who get an eyelash enhancement service get to really enjoy these) and valuable learning ah-ha moments.

Thank you to all of the family, friends and supporters of Eye Deux who have not had the chance to come into our Studios but have referred wonderful clients to us. Referrals and word-of-mouth has been our major advertisement since day one.

Looking forward to the next 5+ years and expansion of the Eye Deux brand!